China is one of the major competitor of
Indian call center industry. China has several advantages over India and has
a strong base to become a major hub for call centers in the coming years.
The competition between two old rivals, China and India, is sparking up as
both countries become prime destinations for a substantial number of
well-paid IT jobs. Many multinationals, especially U.S. corporations, plan
to move operations overseas to slash costs.
The major strengths of China in the global outsourcing markets
are :
- Manufacturing - China's emergence as a global
manufacturing hub is one of the major factor drawing foreign software
developers.
- Information Technology - Its IT market is the
strongest in the world.
The main advantages of China are as follows:
- Lower Manpower costs: The Chinese workers cost
about 15 percent less than equally qualified Indians.
- Infrastructure: China has more comprehensive and
reliable infrastructure.
- Japan Advantage: China is likely to grow through
the Japanese outsourcing route. India currently offers almost no BPO
services in Japan.
- Extremely low cost real estate and power: These
costs are lower than in India. This can be a very attractive to the US
companies, which are looking for cost cutting due to the downturn.
- Proactive Govt.: The govt. is very friendly to this
sector and has taken several steps like english teaching and other skill
sets.
Apart from all these advantages China also has certain disadvantages :
- Lack of a good Quality record in Software: India
has a better image as a quality supplier
- Low English speaking population: It has a very
small proportion of the population speaking fluent English.
- Less mature: China has only recently entered into
BPO. As such, despite lower billing rates, total project costs in China
would turn out be higher because of the higher overheads incurred.
China is on the process of overcoming these drawbacks to beat India to
become a major destination of call centers. Chinese government is strongly
supporting the call center industry and is on toes to compete with India.
China in turn has become a major challenge and the largest threat for Indian
call center industry which needs to be overcome in order to maintain its
supremacy.
